LCA could not just advise on digital transformation; it had to prove it could execute. This Sporting Planet was built to serve the global sports fan whom domestic markets ignore. In its first year, it passed 25 million views and 270,000 subscribers. It taught LCA hard lessons about marketing, platform volatility and the real difficulty of commercialisation, lessons we now bring to clients.
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A leading European football league was ready to upgrade its Content Hub, but two departments were each fighting to own the project. LCA was brought in to review the operation. The real problem was not technical capability; it was structural. We proposed a hybrid operating model that brought both teams together and gave the league a clear path to deliver.
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Fox had just bought the remaining half of ESPN Star Sports from Disney, and the whole entity needed to become a new brand. The task was to rebrand, move to a new Singapore facility, and shift from SD to HD, all without the channels going dark. The bigger change was editorial and cultural.
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When the Premier League began selling rights to telecoms companies with no production capability of their own, a raw feed was no longer enough. The fix was to turn a production company into a full broadcaster, and it became the model that protected the value of every deal.
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